Attract and Engage Your Ideal Customer

Connect with your target audience with a powerful story for your website and marketing.

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Brand Strategy

Websites

Emails

Attracting Customers Shouldn’t Be So Hard

It's frustrating when you know you have a great product or service but can’t get the message across in a way that resonates with the people you want.

Building a business isn’t easy. Explaining what you do is even harder.

The Words On Your Website Matter

Many businesses struggle to create a simple message that attracts their ideal customer. I guide clients through a strategic process to find clarity and then create words that resonate, so you get powerful brand messaging that turns visitors into customers.

I Help Clients...

Get clear on their brand message

Create a simple tagline that resonates

Craft a compelling website narrative

Create emails and lead magnets that get opened

3-Steps to Connect

Gaining a clear message not only draws in your ideal client, it gives you the power to articulate your business purpose and values with clarity, fostering confidence in what you do.

Imagine Effortlessly Attracting Customers

1. Get Clear on Your Customer

Before your website can start selling, let's identify your ideal customer, and their main struggle.

2. Simplify your Message

Create a simple message for your customers to clearly communicate your value.

3. Let Your Website Do the Selling

Get a website that stands apart from others in your niche, and makes customers realize why they need you.

Who Needs Help Attracting Customers?

To effortlessly attract their ideal clients

The right words on their website

Captivating marketing that gets attention

More time to focus on business

Smart business owners who want:

What My Clients Are Saying...

  • "Susan is a great copywriter! She helped me with the copy for my website redesign. Her process helped me identify the pain points and calls to action for potential clients. Susan worked collaboratively with me, sending drafts and working with my suggestions. She also provided a layout for my website pages, which was very helpful when working with the web designer. Susan was very responsive, and I highly recommend her to anyone needing help with website copy."

    -Jennifer Thomason/Owner Books Bills Payroll

  • “Susan was great to work with. Took the time to understand my business. She met with me to get all the particulars and went to work. To my surprise, she finished early and with a more than professional product. I recommend her without any reservations.”

    -Carla Ballou/CEO Carla B. Mindset Coaching

  • “Working with Susan to deliver copywriting services for my company has been a pleasure. She worked to first understand our unique brand identity so that everything she wrote was seamlessly aligned. Her talent has truly elevated our marketing efforts and we have seen a noticeable increase in engagement and conversions.”

    -Al Fonesa/Owner Tapout Pest Control

  • “Susan was a gamechanger for our financial business in terms of producing engaging, and informative written content. The attention to detail, emphasis on SEO performance, and overall thoughtfulness that was put into the written material we received was unparalleled. I would highly recommend using Susan for all your writing needs.”

    -Evan Berryman/Lightspeed Financial Services Inc.

  • "Thank you so much for your timely and diligent work on our homepage copy and design. You kept the project moving even when I was slow to respond and I appreciated that. The messaging you created is clear and compelling, which is exactly what we were looking for. You helped pull out all of the right concepts and information, and your perspective was very helpful. I'm excited to see how this resonates with our ideal clients and to measure the improved website performance over the next few months."

    -Olivia Sloan/Director of Marketing Event Experience

  • “Susan definitely knows what she's talking about with marketing. She helped me solve my problem within the session we had booked. Highly recommend for marketing and copywriting.”

    -Richard Comeau/Owner Above the Maze

  • “Working with Susan was a breath of fresh air! She is an amazing freelancer. She is very communicative, very prompt, very compassionate, and takes great pride in her work. She gave us Exactly what we were hoping for more! Will definitely look for opportunities to work with her again in the future.”

    -Mathew Jensen/Owner Tapestry of Africa

  • “I had the pleasure of working with Susan, and I couldn't be happier with the results. From start to finish, she demonstrated exceptional professionalism, creativity, and attention to detail. The copy she delivered was not only well-written but also perfectly aligned with my brand's voice and the goals of the project. Susan took the time to understand my needs, asked insightful questions, and delivered content that exceeded my expectations. She was also very responsive and open to feedback, making the entire process smooth and enjoyable. I highly recommend Susan to anyone looking for high-quality copywriting services. I look forward to working with her again on future projects!"

    -Rebecca Reid/ Owner Rebecca Reid Singing Studio

  • "It was so wonderful working with Susan! She did a fabulous job with our website copy, messaging, and brand. She not only understood so well what we were looking for, but also came up with many great ideas and suggestions as well. We will definitely be working with her again!"

    -Marjan Najafi, CEO Qyro Partners

  • "Susan helped me create the the copy writing, wire frame, and lead magnet for my website. Susan made the process very easy to understand in terms of what she needed from me and I was always clear on next steps. I was thankful that she included a call to kick off each section and review calls as I think more is communicated live, than via email/videos as some other contractors prefer."

    -Kaitlin Borncamp, Founder, Feel Great With Kait

Portfolio

Below is a collection of my work.

QYRO Partners

Rebecca Reid Singing Studio

Tapestry of Africa

Carla B. Mindset Coaching

Meet Susan

Your guide to clear messaging

I’m the bridge between your business and ideal customer. With a passion for crafting words into engaging content, I transform your ideas into a simple and compelling narrative that resonates with your audience.

Leveraging my background as a former English teacher, I bring a unique fair of linguistic expertise that has seamlessly transitioned into the world of copywriting.

Whether you are a new or seasoned business owner, I would love to collaborate and help you take your brand to the next level!

Get my FREE Guide to Creating a Website that Attracts the Right Customers

For smart business owners who want to effortlessly connect with their ideal client

Don't Lose Another Customer To Confusing Messaging

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