Attract and Engage Your Ideal Customer

Connect with your target audience with a powerful story for your website and marketing.

pink leaves graphic
blue leaves graphic

LEAD MAGNETS

WEBSITES

EMAILS

Attracting Customers Shouldn’t Be So Hard

You’re confident in your product of service, but you can’t turn visitors into customers.

modern home office with laptop and desk

Don’t let a confusing brand message keep you from success

As business owners, it's frustrating when you know you have a great product or service but you can’t get the message across in a way that resonates with customers. And if they don't see its value in the first few seconds...you're going to lose them.

Building a business isn’t easy. Explaining what you do is even harder...

It's even more difficult...

When you have a confusing website

Can’t convert visitors into paying clients

When you lose money waiting on customers

Worrying your business is going to fail

No matter what your niche, everyone needs
a clear message

Many business owners struggle to create a simple message for their website or emails. I guide clients through a strategic process to fnd clarity and then create words that resonate, so you get a powerful brand message that sells. I help clients....

pen and pencil icon
pencil and website icon

CREATE A SIMPLE TAGLINE THAT RESONATES

GET CLEAR ON THEIR BRAND MESSAGE

website icon
email icon

CREATE MARKETING EMAILS AND LEAD MAGNETS THAT GET OPENED

CRAFT A COMPELLING WEBSITE NARRATIVE THAT IS CLEAR AND ENGAGING

Imagine Effortlessly Attracting Customers

Gaining a clear message not only draws in your ideal client, it gives you the power to articulate your business purpose and values with clarity, fostering confidence in what you do.

3 Steps to Connect

GET CUSTOMER CLARITY

Before your website can start selling, let's identify your ideal customer, and their main struggle.

SIMPLIFY YOUR MESSAGE

Create a simple message for your customers to clearly communicate your value.

LET YOUR WEBSITE DO THE SELLING

Get a website that stands apart from others in your niche, and makes customers realize why they need you.

Who needs help attracting customers?

Smart business owners who want:

pink leaves graphic

To effortlessly attract their ideal clients

The right words on their websites

Captivating marketing that gets attention

More time to focus on business

Get my FREE Guide to Creating a Website that Attracts the Right Customers

For smart business owners who want to effortlessly connect with their ideal client

PORTFOLIO

Below is a collection of my work.

Get a FREE website review!

Drop your name, email, and URL, and I will send you a loom video where I will:

  • Provide feedback on your current website

  • Offer suggestions for revisions including ways to optimize user experience

  • Outline the process I would use to create/revise your website

  • "Susan is a great copywriter! She helped me with the copy for my website redesign. Her process helped me identify the pain points and calls to action for potential clients. Susan worked collaboratively with me, sending drafts and working with my suggestions. She also provided a layout for my website pages, which was very helpful when working with the web designer. Susan was very responsive, and I highly recommend her to anyone needing help with website copy."

    -Jennifer Thomason/Owner Books Bills Payroll

  • “Susan was great to work with. Took the time to understand my business. She met with me to get all the particulars and went to work. To my surprise, she finished early and with a more than professional product. I recommend her without any reservations.”

    -Carla Ballou/CEO Carla B. Mindset Coaching

  • “Working with Susan to deliver copywriting services for my company has been a pleasure. She worked to first understand our unique brand identity so that everything she wrote was seamlessly aligned. Her talent has truly elevated our marketing efforts and we have seen a noticeable increase in engagement and conversions.”

    -Al Fonesa/Owner Tapout Pest Control

  • “Susan was a gamechanger for our financial business in terms of producing engaging, and informative written content. The attention to detail, emphasis on SEO performance, and overall thoughtfulness that was put into the written material we received was unparalleled. I would highly recommend using Susan for all your writing needs.”

    -Evan Berryman/Lightspeed Financial Services Inc.

  • "Thank you so much for your timely and diligent work on our homepage copy and design. You kept the project moving even when I was slow to respond and I appreciated that. The messaging you created is clear and compelling, which is exactly what we were looking for. You helped pull out all of the right concepts and information, and your perspective was very helpful. I'm excited to see how this resonates with our ideal clients and to measure the improved website performance over the next few months."

    -Olivia Sloan/Director of Marketing Event Experience

  • “Susan definitely knows what she's talking about with marketing. She helped me solve my problem within the session we had booked. Highly recommend for marketing and copywriting.”

    -Richard Comeau/Owner Above the Maze

  • “Working with Susan was a breath of fresh air! She is an amazing freelancer. She is very communicative, very prompt, very compassionate, and takes great pride in her work. She gave us Exactly what we were hoping for more! Will definitely look for opportunities to work with her again in the future.”

    -Mathew Jensen/Owner Tapestry of Africa

  • “I had the pleasure of working with Susan, and I couldn't be happier with the results. From start to finish, she demonstrated exceptional professionalism, creativity, and attention to detail. The copy she delivered was not only well-written but also perfectly aligned with my brand's voice and the goals of the project. Susan took the time to understand my needs, asked insightful questions, and delivered content that exceeded my expectations. She was also very responsive and open to feedback, making the entire process smooth and enjoyable. I highly recommend Susan to anyone looking for high-quality copywriting services. I look forward to working with her again on future projects!"

    -Rebecca Reid/ Owner Rebecca Reid Singing Studio

headshot of Susan

Hi! I’m Susan!

I’m the bridge between your business and ideal customer. With a passion for crafting words into engaging content, I transform your ideas into a simple and compelling narrative that resonates with your audience. Leveraging my background as a former English teacher, I bring a unique fair of linguistic expertise that has seamlessly transitioned into the world of copywriting. Whether you are a new or seasoned business owner, I would love to collaborate and help you take your brand to the next level!