Copywriting backed by strategy

Many business owners struggle to attract customers due to poor brand messaging. I use a strategic process to support business owners in creating a powerful brand message that drives customers to act.

My Process

Step 1: Clarity

  • Identify your ideal customer

  • Clarify your offer and CTA

  • Develop a unique “one-liner”

  • Create your customer’s journey

Step 2: Planning

  • Create a brand message tagline

  • Create a headline message

  • All wireframes completed

Step 3: Receive Copy that Converts

  • Write website copy

  • Feedback and refine

  • Emails (if added to package)